Exhibition
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50,000 products references on display in the fields of DIY, gardening, household items, hobbies and outdoor equipment.

 

A growing market

 


The global DIY market represents 28.6 billion euros (+3.9%), of which:

 

  • 22.5 billion euros DIY
  • 6.1 billion euros for gardening.

 

DIY is the leading household equipment sector with 672 € spent per household annually. Gardening represents 223 € per household.

 

Evolutions and trends

 

The gardening sector has a lot of players - garden centres, DIY superstores, food superstores - with an advantage for specialist superstores which represent 20% of this segment's turnover.

 

+ 13.4% of sales outlets of 400 sq.m or more.

 

The DIY sector is concentrated in DIY superstores, with turnover of 15 billion euros and 69.8% of market share.

 

Spotlight on sports equipment and small household electrical items.

 

Sports equipment market: 5.9 billion euros.

This sector has good growth perspectives thanks to new lifestyles and pratice of sport.

 

Small household electrical items market: 1.33 billion euros in 2008 (+3.4%), 36 millions of appliances bought each year in France.